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2011, Seria I, vol. XIII(2)

SECTION 2
AGRICULTURAL MANAGEMENT, MARKETING AND CONSULTANCY

COVER

CONTENTS

CAMELIA GAVRILESCU - The market participation degree of the romanian farms

7

CORNELIA ALBOIU - Vegetables price volatility in regional profile

17

E. MERCE, C. C. MERCE, DIANA E. DUMITRAª - The lease, an explosive development in the system of land exploitation

25

BODNAR K.,  BODNARNE SKOBRAK ERIKA, TANACS L., PINNYEY SZ.- Consumers’ opinion about the hygienic risks  of the meat of wild ungulates

31

ARPAD FERENCZ, MARTA NOTARI, PETER LEVAI - The analysis of the purchase decisions of hungarian traditional products

37

TÍMEA SÜLI-ZAKAR -Infrared study of gaseous pollutants (No +Co) over catalyst

41

ELENA GÎNDU,  BENEDICTA DROBOTÃ,  A. CHIRAN, A. F. JITÃREANU - The design of organizational structure flow in the distribution and capitalization process, specific for the integrated units from the product chain "milk and dairy products"

49

BENEDICTA  DROBOTÃ,  A. CHIRAN, ELENA GÎNDU - Considerations on the structure and organization circuit in distribution and capitalization, characteristic for the integrated units in the product chain "grain and processed grain products"

57

GYULAFFY BÉLÁNÉ,  DAUBNER KATALIN  - Risk management in agriculture in Hungary

65

 A. BÃNEª, MANUELA-DORA ORBOI, A. MONEA, MIRELA MONEA - The knowledge on it&c in the West side of Romania

69

A. BÃNEª -  Knowledge management in business

75

MARIANA  GRODEA - Milk market and its volatility – a regional approach

79

IULIANA IONEL - Impact of milk and dairy imports upon the romanian market

87

FLORENTINA SIMONA BARBU, EVA IULIANA BÃRA - Organic farming and climatic change

95

FLORENTINA SIMONA BARBU, LUIELA MAGDALENA CSORBA - Expressions of cultural practices associated with the alternative agriculture paradigm

105

IULIANA EVA BÃRA, FLORENTINA SIMONA BARBU - The trademark role in repositioning strategy of wine in Miniº Mãderat vineyard

115

LUIELA - MAGDALENA CSORBA,  FLORENTINA - SIMONA BARBU - Biological versus synthetic food - result of an efficient consumer protection strategy

119

ÁKOS BENK - The breeding system of speckled hungarian chicken and speckled Transylvanian naked neck chicken in Hódmezõvásárhely

127

ELENA COFAS,  ELENA SOARE - Ecommerce – a viable solution for the romanian market of food products

135

R. S. CURETEANU,  S. RUSU, F. L. ISAC - Organization’s management views regarding mass communication

143

C. PAVEL,  NICOLETA BUZILÃ - Using the internet as a communication channel in bank marketing

147

CRISTINA BIANCA POCOL, MARIOARA ILEA - The development of local products in Romania: a case study of honey

153

DANIELA AVRAMESCU, I. PETROMAN, I. PÃDEANU, CORNELIA PETROMAN, I. PEÞ, DIANA MARIN - Research concerning the body weight of hybrid Charollais x Merinos de Transilvania lambs and young rams from double lambing

161

DANIELA AVRAMESCU, I.  PETROMAN, I. PÃDEANU, CORNELIA PETROMAN,  I. PEÞ, DIANA MARIN - Research concerning the body weight of hybrid Charollais x Merinos de Transilvania lambs and young rams from simple lambing

167

GABRIELA CHIRLA, SABINA FUNAR - Marketing auditing of the romanian economic environment and the impact for the agrofood enterprises

173

GABRIELA CHIRLA,  SABINA FUNAR, ADRIANA MAN, OLIMPIA ÞUGUI - Opportunities and threats for the romanian  agro food industry

181

V. DRAGOMIR - Concept studies regarding the agricultural management from the perspective of economic and research theory

185

SILVIA HANGANU, L. BALAN  - The external environment of the higher education –provider of resources and beneficiary of results

193

ADELINA IACOB - Policy analysis – its significance within reforming public policies management

201

Kocsisné Gráff Myrtill, Hódiné Szél Margit, Jávor András,  Kukovics Sándor - Body condition and milk production on saanen goats as economic factors

209

DIANA MARIN, N. PÃCALÃ, I. PETROMAN,  CORNELIA PETROMAN, RAMONA UNTARU, LAURA DRAGOª, 
O. ªANDRU - Study regarding the favourable factors that influence swine production

217

DIANA MARIN, N. PÃCALÃ, I. PETROMAN,  CORNELIA PETROMAN, RAMONA UNTARU, O. ªANDRU, E. ZAPPE - The role of endogenous factors upon swine productivity

223

C. C. MERCE, M. I. JITEA - Negotiation with symmetric duopoly

229

MINODORA MOLDOVAN - Poultrymeat market in Romania after the accession to the European Union

235

IOANA NICULAE, ALINA MÃRCUÞÃ, L. MÃRCUÞÃ - Study on establishing the optimum production capacity

243

ADRIANA PAU - Customer orientation within an organisation

249

C. POPOVICI,  I. PETROMAN, CORNELIA PETROMAN, DIANA MARIN, I. PEÞ, MIHAELA DEACONU, GIANINA FRAIU,  MARCELA IVU - Impact of food aditives and supplements  on breadmaking products

255

C. POPOVICI, I. PETROMAN, CORNELIA PETROMAN, I. PEÞ, DIANA MARIN, C. TRIFU, E. ZAPPE, JANINA POPESCU - Methods of expression of feed’s protein nutritional value

263

O. P. SÂMAN, A. COROIAN, I. BORLOVAN, L. SÂMBOTIN - Evidencemanagementsystemsof real estateproperty

271

O. P. SÂMAN, A. COROIAN, L. SÂMBOTIN, I. BORLOVAN - Conceptof propertymanagement

277

O. ªANDRU, I. PETROMAN, CORNELIA PETROMAN, DIANA MARIN, I. PEÞ, RAMONA UNTARU - Season influence upon sows’ pregnancy loss through abortions

281

CARMEN SECARÃ - Human resource management involved in the romanian rural tourism

287

LUMINIÞA ªERBÃNESCU - Risk management in the digital age

295

ELENA STOIAN, T. A. DINU, PAULA STOICEA - Farm management through costs and economic performance of activities

303

C.TRIFU, I. PETROMAN, CORNELIA  PETROMAN, DIANA MARIN, MARCELA IVU, I. PEÞ, JANINA POPESCU, M. PÎRVU - Evolution and current situation of cattle breeding in our country

311

C. TRIFU, ªT. COMAN, O. ªANDRU, E. ZAPPE, I. PEÞ, MARCELA IVU, C. POPOVICI, MOISINA ªUCAN - Risk management in beef cattle farms

319

RAMONA CALIOPI UNTARU, I. PETROMAN, N.  PÃCALÃ, CORNELIA PETROMAN, DIANA MARIN, I. PEÞ, O. ªANDRU - Season and parity influence upon sows prolificacy and stillborn

325

RAMONA CALIOPI UNTARU, I. PETROMAN, N. PÃCALÃ, CORNELIA PETROMAN, DIANA MARIN, I. PEÞ, O. ªANDRU - Season and parity influence upon wean-to-service interval to sows wean after 28 days of lactation

330

R. GHERMAN, ANA MARIANA DINCU, CARMEN DUMITRESCU, COSMINA TOADER - Managerial techniques in the field of continuous training of human resources at microeconomic level

337

MIHAELA PÃTRêCOIU, A. LÃZUREANU, GH. CÃRCIU, DANA SÂMBOTIN, MONICA NEGREA, CORINA RÃDUCAN -The influence of technological measures over the economic indicators at traditional and genetically modified soybean crop

343

DIANA E. DUMITRAª - Analysis of general and specific characteristics of Romanian national and natural parks

351

S. HAVASI, S. MILIN, ANDA IOANA MILIN, IULIANA IOANA MERCE - Marketing mixarea medical services

357

S. HAVASI, IULIANA IOANA MERCE, IOANA ANDA MILIN, S. MILIN, DANA SÂMBOTIN - Medical services in rural area in Arad Country

361

NICOLETA STAICU, NICOLETA MATEOC-SÎRB - Agricultural consultancy: a real support for the professional training of the farmers

367

S. BREZULEANU, CARMEN OLGUÞA BREZULEANU - Utilization of „Balanced Scorecard” model for business performances analyse of agricultural exploitations

373

S. BREZULEANU - Production management and  HACCP quality assurance at SC Vinia  Iaºi

381

LUMINIÞA PÎRVULESCU, IASMINA IOSIM, MIHAELA IANCU, CLAUDIA SÎRBULESCU, STELUÞA RADU - Estimation of some cheese assortments quality

389

R. GHERMAN, ANAMARIA DINCU, COSMINA TOADER - Life quality evolution

393

R. GHERMAN, CARMEN DUMITRESCU, ANAMARIA DINCU, COSMINA TOADER - Ways to resolve work conflicts

399

R. S. GORDEAN, MANUELA FLORENTINA GORDEAN, NICOLETA BUZILÃ, GIANINA DRAGOTÃ, MIHAELA DOGAN - The current structure of the rural economy. Labor resources

407

MARIA M. MOATÃR, A. LÃZUREANU, I. CHISÃLIÞÃ - Land degradation and ways to prevent and combat them with forest vegetation – forestry management

413

MARIA M. MOATÃR, A. LÃZUREANU, I. CHISÃLIÞÃ - Need for action for reconstruction and organic management of oak forest

419

CAROLINA ªTEFAN, I. CHISÃLIÞÃ, C. BANU, MARIA MIHAELA MOATÃR, DANIELA BÃLUÞÃ ,C.G. FORA, ELENA PEÞ, ELENA CÎRCIU, LIA MICULA - Leisure inrural areas

423

CAROLINA ªTEFAN, I. CHISÃLIÞÃ, C. BANU, MARIA MIHAELA MOATÃR , DANIELA BÃLUÞÃ ,C.G. FORA, ELENA PEÞ - Socialfactorsin theaestheticlandscapeprofile

431

ELENA PET, S. MOISA , I. PET , ELEONORA NISTOR, C. BANU, CAROLINA ªTEFAN - Aspects concerning the market of vegetables in Romania

437

S. MOISA, I. FRUJA, ELENA PEÞ, ANDA MILIN, COSMINA TOADER, IASMINA IOSIM, GABRIELA POPESCU, TABITA HURMUZACHE - A comparative study on the effectiveness of advertising leaflets for Metro Cash & Carry stores in Timisoara

443

S. MOISA, I. FRUJA, ELENA PEÞ - The influence of advertising on consumer behavior of food products on the market of Timisoara

451

 

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